3 Sleep myths that turn high performers into poor sleepers. And a simple 3-step solution that I use to get my clients to 85%+ sleep quality.

If there was a pill that consistently and instantly boosts your cognitive and physical performance - it would contain sleep!  

If peak performance starts to slip, don’t blame your willpower - look at your sleep.  

We dive straight into the 3 levers that consistently turn “I’m fine” into focused, calm, and energetic: the stories you tell yourself, the routine you follow, and the environment you live in. From caffeine myths to all-nighter bragging rights, we call out the habits that quietly wreck deep sleep and show a clear path to better nights that fuel better days.  

First, we challenge the big beliefs. Then we move into daily routines that make sleep reliable. Finally, we tackle context - the social and physical cues that shape your sleep quality.   

The throughline is simple: sleep is a skill you design, not a mystery you endure.  

Share the episode with someone who wants to sleep better with you, subscribe for more practical performance tools, and leave a quick review to support the show.  

Your best work starts the night before, ready to claim it?  

Chapters

• 0:00 Why Sleep Drives Performance
• 2:15 Hidden Cost Of Bad Sleep
• 3:45 Coaching Focus On Recovery
• 5:00 Data Beats “I’m Fine” Stories
• 6:15 Myth One: Caffeine Doesn’t Matter
• 7:15 Myth Two: Successful People Sleep Less
• 9:00 Leaders Reprioritize Sleep
• 10:20 Beliefs That Block Better Sleep
• 11:00 Myth 3: it's not in your control.
• 12:30 Light Hygiene: Morning Bright, Night Dark
• 14:00 Substances: Food, Alcohol, Caffeine
• 15:30 Environment And Social Signals
• 17:00 Bedroom Context And Wind-Down
• 18:30 Habits, Consistency, And Results
• 20:20 Final Recap And Action Steps